Teaching & Mentorship
I teach marketing, statistics, and measurement through applied, student-centered sessions that connect theory to real business and research problems.
500+ Students Mentored
Outstanding Instructor Award
Teaching Philosophy
Applied Learning
Quantitative methods taught through real-world problems, not abstract formulas
Causal Thinking
Emphasis on understanding causal mechanisms and research design principles
Practical Skills
Students develop applied projects they can use in interviews and industry-facing roles
Mentorship
Individual guidance and support for thesis development and research projects
Teaching Gallery
Marketing Lecture
Teaching marketing concepts to students in an interactive classroom setting
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Teaching Videos
Marketing Research Lecture
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Marketing Research Lecture
Introduction to quantitative methods
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Teaching Slides
Ranking a Webpage with SEO and Tracking it with the Right Attribution Type and Tools
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Ranking a Webpage with SEO and Tracking it with the Right Attribution Type and Tools
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Speaking Engagements
Digital Marketing & SEO Masterclass
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Digital Marketing & SEO Masterclass
Comprehensive talk on online marketing strategies and implementation
2024
Book a Speaking Engagement
Available for talks on digital marketing, SEO, consumer behavior, and quantitative research methods.
Get in TouchCourses Taught
Marketing Attribution & Analytics
Inspire Polytechnic, Lagos, Nigeria
August 2025-Present
Professional/Advanced
Design and deliver curriculum on multi-touch attribution modeling, marketing mix optimization, and causal inference in digital marketing.
Key Outcomes:
- -95% student confidence increase in attribution analysis
- -Portfolio-ready projects for marketing analytics roles
- -Hands-on experience with real-world attribution challenges
Social Statistics I & II
University of Lagos, Department of Social Work
2019-2024
Undergraduate
Comprehensive quantitative methods training emphasizing causal thinking, research design, and applied statistical analysis.
Key Outcomes:
- -Supervised 50+ undergraduate theses
- -92% thesis completion rate
- -Named 'Outstanding Statistics Instructor' (2024)
Teaching Impact
500+
Students Mentored
92%
Thesis Completion Rate
50+
Theses Supervised