248 New Followers in 5-Day TikTok Sprint
This rapid-deployment TikTok campaign was designed to build audience momentum ahead of launch. In five days, it acquired 248 high-engagement followers at an efficient cost per follower through manually curated creative assets and precise audience targeting.
Campaign Results Videos
TikTok campaign results - part 1
TikTok campaign results - part 2
The Challenge
The client needed fast audience growth to establish social proof before launch. Slow-burn organic growth would not have been enough, so the campaign had to move quickly without sacrificing follower quality.
My Solution
I ran a focused TikTok campaign with manually selected creative, audience targeting tuned to education-adjacent interests, and daily optimisation tied to retention and engagement signals rather than vanity reach alone.
Key Results & Metrics
Followers Gained
248
High-quality engaged audience
Campaign Duration
5 Days
Rapid deployment
Cost Per Follower
NGN 22-28
Highly efficient
Post-Launch Engagement
Strong
Quality follower base
Campaign Overview
The TikTok sprint delivered 248 new followers at roughly NGN 25 per follower. More importantly, those followers stayed engaged after the campaign, which made the sprint useful for launch momentum rather than just short-lived volume.
Key Highlights
Methodology & Approach
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